English Language Arts9-12+
Market Research Guided Notes
By Allyson S.
A 3-page guided notes packet for 10th graders to learn about market research methods. Students will explore primary and secondary research, including surveys, interviews, focus groups, and observations, while building comprehension and analytical skills.
Customize for your classroom
Teacher Guide & Tips
- Use this packet as a scaffold for a lesson on market research, perhaps during a 45-minute block.
- Discussion question: When might a business choose to use secondary research over primary research, and why?
- For struggling readers, pre-highlight key terms and provide sentence starters for the activity.
- Advanced learners can research a specific industry and propose a detailed market research plan.
- Estimated time: 30-45 minutes.
English Language Arts9-12+
Market Research Guided Notes
By Allyson S.
A 3-page guided notes packet for 10th graders to learn about market research methods. Students will explore primary and secondary research, including surveys, interviews, focus groups, and observations, while building comprehension and analytical skills.
Customize for your classroom
Teacher Guide & Tips
- Use this packet as a scaffold for a lesson on market research, perhaps during a 45-minute block.
- Discussion question: When might a business choose to use secondary research over primary research, and why?
- For struggling readers, pre-highlight key terms and provide sentence starters for the activity.
- Advanced learners can research a specific industry and propose a detailed market research plan.
- Estimated time: 30-45 minutes.